As we begin a new year, entrepreneurs and business owners will be looking for ways to enhance productivity as they strive to reach their 2024 goals.
Working with a virtual assistant has long been celebrated for saving businesses and individuals precious time, which could be better spent on other day-to-day tasks.
What you may not have considered before is how a virtual PA can also help you increase your income and boost the profitability of your business.
Increase Website Traffic from Social Media
There’s no doubt that social media plays a big role in driving new customers and clients to your business – billions of people around the world use social media and research from 2023 shows that 78% of internet users say they use some form of social media when looking for more information on brands.
Maintaining social media platforms for your business can be time-consuming though, and isn’t everyone’s cup of tea. That’s why working with a VA who has experience in social media management can be a game-changer for you and your business.
Your ibLE VA can create and post informative content on your social media, engage with your audience and generate more traffic to your website, leading to more leads and sales.
By working with a virtual assistant on a no-commitment basis, you won’t even have to spend large amounts of money hiring an in-house marketing employee or team. Win-win!
After-Sales Email Marketing
Attracting new customers is an important part of any business and you likely put a lot of focus into converting leads. But what happens after a purchase is made? The customer journey shouldn’t stop there.
Using an online email marketing platform such as Mailchimp or Klaviyo, a VA can put together an email that can be sent out to customers after they have made a purchase or used your service, asking them how they are getting on and potentially asking them to leave a review. This could have a huge impact on your business – reports show that almost 90% of consumers read online reviews before making a purchase!
Providing great customer service should hopefully result in your customers leaving glowing reviews online, making your business look more appealing to visitors. With a VA helping to improve your customer journey, you can generate more business and ultimately more money.
Extend Your Business Hours
If your business hours are shorter than those of your competitors, you could be missing out on potential new clients and enquiries. Instead of hiring additional staff, you could work with a virtual assistant who will be ready to monitor your inbox with no onboarding costs.
A great example of this would be during holidays and vacations where you’re unable to respond to enquiries as quick as you need to be.
Whether it’s a few hours in the morning to respond to emails from a different time-zone, or a few days during the summer holidays, you can rely on a VA to respond to inbound queries in your absence, reducing the number of missed emails and increasing your income.
Virtual assistants from ibLE are billed in 5-minute increments, meaning you only pay for the time you use.
Reduce Existing Costs
You might look at your expenses and wonder if you could do anything to cut costs, but just haven’t had the time to research alternative options.
A virtual PA can research on your behalf, figuring out what changes you could make to save money. Maybe you’re currently sending invoices in the post and could save money by sending them via email instead. Or perhaps you’ve used the same supplier for your company stationery for years now and haven’t realised that their prices are now above the market average.
Even small changes soon add up and could result in you saving hundreds, if not thousands of pounds per year. With the cost savings greatly outweighing the expense of a virtual assistant, it’s a no-brainer task to delegate to your VA.
These are just a few examples of how a virtual assistant can help you boost your income. With no long-term contracts or minimum commitment, why not set up a no-obligation call with ibLE today? Get started here.